ROLE
Team leader
Presentation
Business Model
System Flow
TEAM
Seo Eunjin
Yoo Sohyun
Hu Peichien
Kido Jiro
Project
Asian Five-University Joint Workshop
August 2013
Toshiba Co.
Roll-e: electronic snowball
Design for life in 2023 with SCiB, a boost charging battery, making playing snow with more fun
There is a battery, that
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Boost charge: 90% is charged in 5 minutes
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possible to use in a cold area (-30℃)
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Safe: tough to explode and hard to ignite
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can use repeatedly 4000 times or more
What life would be with SCiB?
5 days, 5 member, 5 minutes
PROCESS
First version: electronic guarding dogs
From business perspective, Toshiba company pointed out it’s unrealistic to make e-dogs at every traffic light.
Brainstormed for the four characteristics, but no shinny idea came out.
Categorized ideas, most in “daily” area. Focused on this area, and got “!”
Idea development
sketch, business service, animation, modeling, etc
CONCEPT
Roll-e could make variety size of snow ball,
Roll-e could take photos for yourself,
Roll-e could answer your call,
Roll-e could be shinny
...
Sometimes,
Roll-e would keep shaking, seems to get sick
But don’t worry
It could roll back to the charging system
Get recharged, just in five minutes
And refresh again!
Easy playing +Fun +Diverse!
KIDO JIRO
-Elementary school 3rd grade
-Likes to play outside with snow
-Lives in snowy area
-Big city (far from ski resort)
-Love family entertainment
HOW IT WORKS
5 minutes
Children can’t wait too long.